Javier Tebas, president of Spain’s top flight football competition La Liga, has described  piracy as “the biggest challenge in the world of football and the sports industry in general” suggesting that Google is the main cause, accusing the search engine of not taking adequate measures to tackle the threat. “The big problem we are currently […]

Nine in ten (90 per cent) Brits say Y2K popular culture has come back into fashion, with almost a quarter (22 percent) of current teens believing it would have been a simpler time to be young, before social media was so prevalent. And the research revealed the best things about the decade, with Harry Potter […]

The Belgian Pro League has announced an extension to their partnership with WSC Sports with all 29 professional clubs continuing to benefit from AI-powered video content solutions. Since 2019, the Belgian Pro League has provided all its member clubs with access to WSC Sports’ platform for automated video footage delivered in multiple languages, helping to […]

Enterprise influencer marketing platform CreatorIQ has released its Winning Strategies in Streaming: How Industry Leaders are Harnessing Creator Marketing report, which highlights the increased role creators play in driving tune-in and combatting churn. The report leverages CreatorIQ’s proprietary data, insights and industry-standard Earned Media Value (EMV) metric to uncover valuable insights into the creator marketing […]

Research from Verve has highlighted that while 68 per cent of UK and US consumers who shared their opinion agree they have more control over their app privacy settings than two years ago, 58 per cent of consumers are also more willing to share data on apps than before. The study surveyed 4,001 respondents across […]

Portugese footballer, Cristiano Ronaldo, has reached 1 billion total followers across his various social media accounts – making him the first peron in the world to do so. The number is calculated by combining his total number of followers across Instagram, Facebook, Twitter, YouTube, Weibo and Kuaishou. It does not equate to 1 billion individual […]

Research from Tata Comms Media reveals that global corporations overwhelmingly view video as a vital element of their communications strategies with customers, investors and employees, now and in the future. Moreover, almost half of companies are boosting their budgets in this area by more than 50 per cent. Tata Comms Media commissioned Sapio Research to conduct […]

Television is no longer the single main source of news for UK adults, as Ofcom research shows online sites and apps are now as popular as TV news for the first time. TV has been considered the leading source of UK news since the 1960s, when widespread set ownership saw it overtake radio and newspapers. […]

NTT DATA, a digital business and IT services specialist, has announced a multi-year partnership with Arsenal Football Club to become the club’s Official Digital Transformation Partner. The two organisations will work together over the coming years to strengthen the club’s connection with supporters from around the world. This will be underpinned by NTT DATA’s digital […]

Kantar, the marketing insights and analytics company, has found that marketer confidence in X (formerly Twitter) has declined significantly in the past year, driven by brand safety concerns and poor perceptions around innovation and trust. The findings are included in Kantar’s Media Reactions 2024 report, an annual study exploring the evolving media landscape. The study, […]