Advanced Television

Middleware

One Hungary upgrades OneTV with 3SS

3 Screen Solutions (3SS), a provider of software solutions for set-top boxes (STB), smart TV, multiscreen and in-vehicle entertainment, has announced that One Hungary, the Hungarian TV service provider and a member of the 4iG Group, has launched a major upgrade to its OneTV service, delivering next-generation television to more than 400,000 households across the […]

May 16, 2025

Report: 52% of UK CTV viewers prefer streaming

LG Ad Solutions has published its research report, The Big Shift 2025: UK Edition, uncovering a major evolution in how viewers engage with their connected TVs. The study shows that the TV is no longer just a screen for passive viewing – it’s becoming the central interface for everything from content discovery to shopping and […]

May 15, 2025

Freely unveils new features, partners

Everyone TV has announced three new partners for its free streaming platform, Freely, as well as unveiling new features coming to the platform later this May. Freely, the free streaming platform built into next-generation smart TVs, continues to expand its reach announcing partnerships with additional smart TV manufacturers and operating systems. Following a deal with […]

May 8, 2025By Colin Mann

Netflix first new UI in 12 years

Netflix plans an overhaul of its homepage as it pushes into new areas like games and live events. The stremaing company says that the new homepage will roll out to users in the “next few weeks and months”, depending on location. Netflix is partnering with OpenAI on a generative AI search tool that will allow […]

May 7, 2025

Survey: AVoD pricing model most likely to succeed

At a time when streaming leaders are navigating economic pressures, shifting ad markets, and heightened cybersecurity risks, a report sheds light on how the industry’s decision-makers are prioritising growth, resilience and efficiency in 2025. Launched by the team behind OTT Question Time Live, the inaugural OTT Leaders’ Sentiment Survey Report captures the views of senior […]

May 7, 2025

Sofia Digital, Intelsat launch VideoNow Live TV and EPG

Sofia Digital, a provider of interactive TV solutions, has announces its collaboration with Intelsat in launching the VideoNow Live TV and Electronic Programme Guide (EPG) Android TV application for Intelsat’s Galaxy 19 neighbourhood. The project integrates a modern EPG solution with advanced audience measurement capabilities, enabling ad monetisation for free-to-air (FTA) satellite television. The service […]

April 16, 2025

Research: TV OS impacts viewing choices

Netflix may have won the streaming wars, but the TV Operating System (OS) battle remains, suggests a study from Hub Entertainment Research. Hub’s annual Connected Home report confirms the ever-expanding influence of connected TVs in home entertainment. Viewers, however, face distinct entertainment experiences depending on which brand of connected TV set they use. Findings from […]

April 14, 2025

Intelsat expands VideoNow EPG with audience measurement

Intelsat, the integrated satellite and terrestrial network, has introduced audience measurement capabilities to its VideoNow electronic programme guide (EPG), a significant step toward ad-monetisation in the DTH FTA satellite video market. VideoNow, available on Intelsat’s Galaxy 19 platform, has long provided viewers with a way to find and access FTANow, with its expansion into the […]

April 8, 2025

SKY+, DGO deploy Mediagenix AI-powered personalisation

SKY+ and DGO, the streaming and live TV platforms of DirecTV Latin America and SKY Brasil, have now incorporated the Artificial Intelligence (AI) tools of Mediagenix and Spideo, which will allow them to provide personalised recommendations for content and live TV. Mediagenix, a specialist in software solutions for content strategy, value management and programming, announced […]

April 2, 2025

Study: Broadcaster content remains top choice for CTV users

RTL AdAlliance has revealed the fourth edition of its annual study – TheNew Life of the Living Room. In the quantitative research, RTL Group’s international sales house separates signal from noise in the fast-changing video content and advertising landscape, providing valuable insight into evolving viewing habits across 14 European markets and the US. The research […]

April 1, 2025Colin Mann @ Living Room Club