Advanced Television

HbbTV

NEXTGEN TV to reach 75% of US households

Another prominent television manufacturer is joining the NEXTGEN TV vendor roster, with the news  that TCL is planning new TV models equipped with integrated NEXTGEN TV capability. More than 100 NEXTGEN TV products will be available for US consumers in 2024. The Consumer Technology Association announced industry results for 2023 sales and projections for the […]

January 9, 2024By Colin Mann

NEXTGEN TV reaches 22% US homes

As the broadcast and consumer electronics industries prepare for CES 2024 in Las Vegas in January, Pearl TV, the consortium of US broadcast companies leading the nation’s transition to NEXTGEN TV, and its network partners, have revealed that since the NEXTGEN TV rollout commenced in 2020, broadcasters have driven nearly 18 per cent year-over-year growth in […]

December 21, 2023By Colin Mann

HbbTV updates Operator Application spec

The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, has announced the release of an updated version of the HbbTV Operator Application specification. When there is agreement between a platform operator and smart […]

November 24, 2023

UK PSBs bring free TV into streaming age

The UK’s public service  broadcasters’ latest collaboration will see them develop a new free TV service designed to deliver live TV over broadband. For the first time for free, British viewers will be able easily to browse and watch live TV channels together with on-demand content streamed straight to their smart TV via the Internet. […]

September 18, 2023By Colin Mann

RTL AdAlliance, The Trade Desk programmatic partnership

RTL AdAlliance, the international total media sales house of RTL, and global advertising technology leader The Trade Desk are joining forces to expand the programmatic buying infrastructure for linear TV advertising across Europe. In a first step towards integrated programmatic TV buying, the partners enable the programmatic buying of addressable TV spot replacements and in-programme […]

June 19, 2023

HbbTV updates Test Suite and DASH DRM

The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, has announced the release of updated versions of the HbbTV Test Suite and the DASH DRM Reference Application.The 2023-1 HbbTV Test Suite, developed by […]

April 24, 2023

HbbTV updates core specification

The HbbTV Association, a global initiative dedicated to providing open standards for the delivery of advanced interactive TV services through broadcast and broadband networks for connected TV sets and set-top boxes, has published version 2.0.4 of its core specification. The three main highlights of the new version are the integration with voice assistants, with accessibility […]

March 14, 2023By Colin Mann

EBU tech chief calls for hybrid future

Antonio Arcidiacono, Director of Technology & Innovation at the European Broadcasting Union (EBU) has suggested that broadcasters use both broadcast and online technologies in a sustainable and smart way to ensure that Public Service Media (PSM) organisations keep control over future distribution in their own hands. Writing in the EBU’s tech-i magazine, Arcidiacono says that […]

March 8, 2023By Colin Mann

HbbTV Targeted Ad deployment boosted

Major industry players are taking action to firmly deploy the HbbTV specification for Targeted Advertising, HbbTV-TA, in the European market, opening possibilities for new monetisation opportunities for broadcasters, advertisers and manufacturers. This was one of the developments discussed at the recent 10th HbbTV Symposium and Awards 2022. The event was attended by around 200 participants […]

November 24, 2022

DTG updates D-Book

The DTG has released D-Book 12.7 – the latest update to the technical specification for all digital terrestrial television products and services in the UK market. Produced in partnership with industry, and based on International Standards, the D-Book ensures interoperability across the chain from broadcaster to the viewer, enabling manufacturers and service providers to deliver […]

October 31, 2022