Italy’s Piedmont Region, together with Eutelsat, signed a Memorandum of Understanding to leverage satellite technology to accelerate the availability of digital services for all of Piedmont’s citizens irrespective of their location. In order to develop its WI-PIE programme (Wireless Piemonte), the Piedmont Region, in collaboration with CSI-Piemonte, TOP-IX, CSP and IRES, is committed to bridging […]
Thirty-six per cent of Brits questioned in a survey admitted to making illegal copies of DVDs. This is more than in the US, where 32 per cent of people owned up to copying DVDs. Most copies were made from DVDs that had been purchased, though a significant proportion – 30 per cent – were made […]
Consumers are demanding more personalization and entertainment content on their mobile phones, driving mobile video revenue to exceed $3.5 billion in 2008, according to research by MultiMedia Intelligence. By 2012, the mobile video and mobile TV market will exceed $15 billion, including direct pay and advertising. Mobile video, which relies on the mobile operator's 3G […]
Widevine has filed a claim for patent infringement against Verimatrix. The lawsuit accuses Verimatrix of infringing a Widevine patent through its ViewRight client application. The lawsuit seeks damages and an injunction to stop sales of the infringing products.This patent describes a process and streaming server for encrypting a data stream to a virtual smart card […]
BitBandTechnologies has signed a contract with Scaberia, the Norway-based technology and innovations consultancy firm. The aim of is to enhance the current BitBand strategy and to expand its market activities via Scaberia's ‘know how' in the telecommunications and media industries. "The market is demanding new innovative solutions in much shorter cycles than before. Our relationship […]
The first in a series of new ‘three-screen' reports by Nielsen shows an emerging shift toward a more video-centric use of the Internet, but not at the expense of television viewing. The report is an effort by Nielsen to "follow the video" as consumer viewing habits shift.The average American spent 127 hours of time with […]
Despite one billion video views on most days, YouTube hasn’t been popular with big corporate advertisers. Worldwide revenue from YouTube ads has fallen short of Google’s expectations this year, and is likely to total about $200 million for the full year, according to reports in the WSJ.YouTube is heading Google’s campaign to extend its advertising […]
Citing worsening economic conditions coupled with the lack of growth in consumer disposable income, Robert J. Coen, director of forecasting at Interpublic Group’s Magna unit, reduced his estimate for full-year US ad-spending growth to 2 per cent, down from a 3.7 per cent forecast made in December. He also trimmed estimates for world-wide ad growth […]
From Branislav Pekic in Rome Brazilian pay-TV operator Sky is to launch a pre-paid service based on a package of 35 TV channels (8 of them free-to-air) and 46 audio channels.In order to get "Sky Pré-Pago", the consumer needs to acquire the basic reception equipment (dish and decoder) for $187 (E120), including installation. One month […]
NBC is using the Olympics as a "billion-dollar research lab" to get a sense of how people are using different media platforms to experience the Beijing Games next month. Besides giving advertisers a clearer picture of how much consumers are paying attention to the games, NBC hopes its research provides a comprehensive picture of how […]