YouTube unveils The Brand Deal Desk
May 28, 2026
By Nik Roseveare
YouTube has launched The Brand Deal Desk, a new content series that seems to help creators develop their confidence, knowledge and skills for more effective brand partnerships on YouTube.
The 5-part series, set in a slightly heightened real-life office space, is hosted by a trio of popular YouTube creators; Max Fosh, Erin White and Grace Andrews. Each host brings their expertise to break down brand deal topics in an engaging way, helping every creator navigate their own brand deal journey with practical advice.
In each episode, the hosts are joined by other ‘pros in the know’ including a host of fellow international YouTube creators such as; the UK’s Nella Rose and Talia Mar, top Arabic creator, Khalid Al Ameri and Germany’s go-to foodie, Andong. The series also offers top pro tips from industry experts including Arcade/The Sidemen’s Jordan Schwarzenberger and Billion Dollar Boy CMO, Becky Owens.
The series was originated and produced by Little Dot Studios, led by Creative Director/Executive Producer Kate Vogel and Directed by Oliver Warren.
Hal Arnold, Director of Production, Little Dot Studios, commented: “Creators today are building sophisticated media businesses, but navigating brand partnerships can still feel opaque, particularly for emerging talent trying to turn audience success into sustainable revenue. The Brand Deal Desk was designed to demystify that process in a way that feels genuinely useful, entertaining and creator-first. We wanted to create something that didn’t just explain the mechanics of brand deals, but reflected the realities of creator culture and the ambition of modern YouTubers. Working with YouTube and such an incredible roster of creators and industry experts allowed us to build a series that’s practical, funny and rooted in real experience.”
Little Dot Studios will also produce a special bonus episode live from the YouTube stage at Cannes Lions later this year, showcasing a real-world creator brand partnership case study and bringing the themes of the series into a live industry setting.
The Brand Deal Desk’s first episode is available globally now on the YouTube Creators channel. with weekly drops of a further four episodes.
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