DirecTV Advertising, a specialist in video entertainment and advertising innovation, has announced plans to launch a dedicated out-of-home (OOH) network, DirecTV Remote. DirecTV is now bringing its TV video expertise beyond the traditional household to serve ad experiences to audiences on the go. DirecTV Advertising will be activating video ads across the DirecTV footprint in […]
Quickplay, a provider of OTT solutions, has launched Quickplay Shorts, a new product that both creates and syndicates vertical short-form content from live and VoD long form video, and a social infinite vertical scroll front-end experience. Integrating into existing OTT ecosystems and apps, it empowers streamers to reach and engage younger audiences and unlock new […]
Film and TV studio Fifth Season has named Jennifer Ebell as the new head of its International Television Distribution business. She will step up to the position of EVP Television Distribution to lead the division from March 31st, at the same time as the departure of Prentiss Fraser, current President of Television Distribution. Currently EVP […]
Digital Envoy, a pioneer of IP intelligence and high-quality, consent-based location data, today announces the launch of LocID, a groundbreaking geospatial ID that overcomes the challenges of IP address geolocation volatility across digital advertising. The impact of IP address volatility and the resulting drop in performance creates significant mistrust across advertisers. In a typical […]
Legal and true crime network Law&Crime will serve as the sole pool camera in the major trial of Zachary Young vs CNN, scheduled to begin at the 14th Judicial Circuit Court in Panama City, Florida this week. The cable news network faces civil claims of defamation stemming from a news report that allegedly implied that […]
VIZIO’s Inscape, a provider of currency-grade smart TV data, and TVision, the company measuring every second of TV and CTV viewer engagement, announced they have extended their data partnership. The multi-year agreement provides immediate benefits to the entire media ecosystem. Leveraging TVision’s passive measurement panel enriches Inscape’s nationally-representative households based on 24+ million opted-in devices. […]
In September 2024, 15.87 million unique users accessed SVoD services in Italy, an increase of 567,000 compared to the same period a year earlier. According to Italy’s Communications Authority (AgCom), Netflix experienced a 7.3 per cent annual decline in unique users to 8.1 million but still remained the platform with the most subscribers. Second-placed Prime […]
A US court has rejected the Biden administration’s bid to restore net neutrality rules that would have prevented operators from prioritising traffic carried over their networks. On January 2nd, the court ruled that the federal government does not have the authority to regulate internet providers like utilities. The rules were first introduced in 2015 by […]
House of the Dragon has claimed the dubious honour of being the most-pirated TV show released on torrent sites in 2024, according to data from TorrentFreak. The Game of Thrones prequel series from HBO replaces The Last of Us, also from HBO, which topped the chart in 2023. Prime Video’s The Boys took second spot, […]
French telcos Orange and Free have struck non-exclusive deals with Disney+, which started on January 1st, shortly after the US streaming platform exited from Canal+ packages. These distribution agreements will give OTT subscribers access to the SVoD service as well as two linear channels (Disney Channel, National Geographic) and films from Disney’s studios. The deal secured with […]