International music video service Xite has announced the debut of the “ultimate music video experience” in the US – with its all-new user and artist friendly streaming app across set-top boxes, connected devices, and smart TVs.

Availability on mobile devices and tablets will follow in the second half of 2019. Xite is now on Amazon Fire TV, Apple TV, Comcast X1 Xfinity and coming soon to Roku, and features a full catalogue of music videos from artists across all major and top independent labels.

Xite US General Manager Shelly Powell, said: “Xite is all about giving fans the best possible way to experience music videos – on the biggest (or smallest!) screen in the house — whether they’re leaning back and enjoying a playlist created by our expert curators or making their own personalised channel.”

Cees Honig, Co-CEO and original founding member of Xite, added: “Music videos continue to dominate overall music streaming, and we see an enormous opportunity to bring a beautifully designed, pure-play music video service to the US. We’re excited to give US music fans a new way to enjoy music videos, the way we have for millions around the world.”

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