The E! channel will transform into SHE! across all platforms to celebrate International Women’s Day on March 8th. The company says its ‘SHE!’ initiative, which will span across the network’s on-air, digital and social franchises, will salute boss women everywhere and feature empowering messages from the women of E!

The E! logo will transform into SHE! for the entire weekend, which will begin the launch of a weekend-long programming event. This will include E!’s popular slate of female-driven shows and will culminate on March 10th. Shows will include, Kardashians Seasons 10, 11 and 12, Very Cavallari Season 1 and Total Bellas Season 4.

E! News is also airing a week-long series telling the stories of impactful women making great strides in their communities. From young female executive producers taking over Hollywood to powerful girl bosses running their own companies. Other interviews will include Afghanistan refugee turned investigative journalist Nelufar Hedayat who put herself in dangerous positions to uncover the black market and a conversation with famed photographer Kate Parker who is capturing the attention of celebrities as she features young aspirational girls looking to make a difference.

Additionally, each episode of Busy Tonight, hosted by Busy Philipps, will showcase strong women including activist and actress America Ferrara, comedian Margaret Cho, culinary expert Elizabeth Chambers and actress

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