iWedia, a provider of software components and solutions for TV devices to service operators and Consumer Electronics manufacturers, today announced the release of STAGE, an Operator Tier Android TV Launcher.

STAGE is a modern Pay TV User Interface (UI) for Android TV STB compliant with Google’s Operator Tier specifications. It provides a live TV oriented STB UI (featuring service list, content list, zapping banner, EPG, PVR, etc.), gives access to VoD & catch-up TV, apps and games, as well as to search, promotions, and recommendations.

It is available for pure OTT STB as well as for hybrid STB where is makes use of the Android TV Input Framework (TIF) and creates a unified service list.

It is a white label UI designed to be easily customizable, brandable and skinnable to fulfil the operator’s specific UI requirements.

“Google’s Operator Tier specifications allow the TV operators to own the STB UI and to use it to deliver their brand and universe to their subscribers and to prioritize content, channels, and recommendations,” says Dejan Popov Tapavicki, Product Manager at iWedia. “We have designed STAGE as the ideal starting point for them to achieve that quickly and efficiently.”

STAGE has already been chosen by several operators which are preparing the launch of their services for the end of the year or the beginning of next year.

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