XUMO, the US live OTT service, has released growth metrics for its free streaming TV service, reporting a rise in viewership of 325 per cent and a 90 per cent increase in user consumption over the past year.

Underscored by this traction, XUMO also announced the launch of 6 additional premium channels across 4 new content partnerships with Eleven Sports, ATTN:, Endemol Shine Group, and Genius Brands. The new programming fortifies the company’s current offering of over 140 channels, including 12 genres — available in 30 million U.S. households and beyond.

“We attribute XUMO’s tremendous success to several factors — a focus on delivering free, best-in-class content to a rapidly expanding consumer base, and by providing significant opportunities to advertisers who leverage our insights to engage highly segmented audiences in more targeted, measurable ways,” noted Colin Petrie-Norris, CEO at XUMO. “The demand for and opportunities in streaming television will continue to surge as barrier-breaking services like XUMO challenge traditional models while giving consumers exactly what they want.”

Other posts by :

1. Analyst: Years of subs growth ahead for Starlink
2. SES CEO: “Multi-orbit is now key”
3. More details emerge on SpaceX IPO
4. Viasat confident despite SpaceX threats
5. Blue Origin launch pad destroyed
6. AST SpaceMobile’s story “more than hype”
7. Musk to merge Tesla with SpaceX?
8. AST SpaceMobile aiming for 15-year satellite life?
9. SpaceX still targets intercontinental travel

Categories: Articles, OTT, VOD