The Spanish regulator CNMC has opened an investigation into Mediaset and Atresmedia over an alleged deal between them to agree on TV ad prices thereby distorting the TV ad market to the detriment of smaller TV operators.

The companies lead the TV ad market with a share of 84.2 per cent, 43.3 per cent controlled by Atresmedia and 41.9 per cent by Mediaset.

To September 2017, according to Infoadex, the TV ad market amounted to a little over €1.5 billion, of which 90.4 per cent (€1.3 billion) was on FTA TV.

Other posts by :

1. Rakuten makes historic satellite video call
2. Rocket Lab confirms D2C ambitions
3. Turkey establishes satellite production ecosystem
4. Italy joins Germany in IRIS2 alternate thoughts
5. Kazakhstan to create museum at Yuri Gagarin launch site
6. AST SpaceMobile gets $42 or $1500 price target
7. Analyst: GEO bloodbath taking place
8. SES AGM results: Appaloosa still objecting
9. SpaceX’s Shotwell worth $1.2bn

Categories: Advertising, Articles, Broadcast, Policy, Regulation