Paywizard, the subscription, billing and customer relationship management (CRM) specialist, has today announced that NHK Cosmomedia Europe (NCME), an affiliated company with Japanese national broadcaster, NHK, has selected the Paywizard Agile platform to provide an end-to-end subscription, CRM and billing solution for JSTV-i, NCME’s flagship OTT service and currently the only Japanese language TV service in Europe.

Jin Imaizumi, Deputy Managing Director, NHK Cosmomedia Europe, said of the deployment: “Having used the MyPaywizard solution for a number of years to manage some of our core business functions, such as micro-payments and customer service management, Paywizard were the perfect fit when looking for a next-generation CRM solution to support our European OTT service. As a trusted partner for nearly a decade, Paywizard understood our challenges and the specific needs we faced in preventing churn and increasing customer engagement. The team worked collaboratively with us to identify the steps needed and were able to seamlessly support our migration to the Agile platform. The end result is a set of powerful subscriber management tools, like the Decision Moments dashboard, that have revolutionised our business model”

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