QYOU Media, a curator of ‘best-of-the-web’ video for multiscreen distribution, has announced a linear channel distribution agreement with United Group to deliver its curated content to customers in Serbia, Slovenia, Bosnia and Herzegovina and Montenegro. The deal marks the QYOU’s first entry into this region and signifies further expansion for the company in Europe.

Suzana Radosevic, Content Management Director at United Group says, “Short form digital first video is a ubiquitous entertainment format in everybody’s lives. Our goal is to continually evolve our service offerings in line with the tastes and preferences of today’s consumers and so making a place in our TV offer for the kind of high quality premium video the QYOU programmes helps us achieve that.”

The QYOU’s content is already live on digital platforms to customers in Serbia, Bosnia and Herzegovina and Slovenia, and will be in Montenegro soon.

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