Vodafone Italia has reached an agreement with Sky Italia to add the pay-TV provider’s Now TV online streaming service to Vodafone TV.

Under the terms of the deal, subscribers to the Vodafone TV service will have access to a selection of Sky channels such as Sky One, Nat Geo Wild, Sky Sport 24 and Eurosport (1 and 2) on a live and on-demand basis. The agreement also includes catch up content from Sky Atlantic.

Earlier this year, Vodafone reached a similar deal with VoD provider Chili but the operator has yet to launch its TV service.

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