Nickelodeon will officially launch its SVoD service in the US on March 5th.

Originally set to go live in February, the service will resurrect the “Noggin” brand previously employed by the kids’ network for one of its TV channels, and will cost $5.99 per month.  It launches as an app for Apple iOS devices.

All content will stream without ads and will be distinct from the preschool content that’s available on Nick’s other distribution platforms, the company said in a statement.

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