Internet film and TV subscription service Netflix is launching in Cuba, taking advantage of improved Internet access and the wider availability of credit and debit cards.

People in Cuba with Internet connections and access to international payment methods are now able to subscribe to Netflix and instantly watch a curated selection of popular movies and TV shows.

“We are delighted to finally be able to offer Netflix to the people of Cuba, connecting them with stories they will love from all over the world,” said Netflix co-founder and CEO Reed Hastings. “Cuba has great film-makers and a robust arts culture and one day we hope to be able to bring their work to our global audience of over 57 million members.”

Netflix began offering its service in Latin America in 2011 and now counts over 5 million members, enjoying millions of hours of films and TV series for a low monthly price.

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