Virgin Media TV customers can now watch ITV’s new free-to-air entertainment and lifestyle channel, ITVBe. ITVBe launches on Virgin TV’s channel 119 immediately and can also be streamed to smartphones, laptops and tablets using Virgin TV Anywhere.

The new channel features reality programming from the UK and the US. It is available in SD to Virgin TV customers with the HD and +1 versions of the channel joining the line-up in the coming weeks.

The arrival of ITVBe on Virgin TV Anywhere comes hot on the heels of a further 15 channels which were added to the service last week, and brings the total number of channels available for Virgin Media customers to watch on the go to 108.

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