Com Hem has introduced a free upgrade to 50 Mbit/s for customers who currently have a lower broadband speed. With the upgrade, Com Hem says its minimum speed is now five times that offered by competitors. The company has also reduced the overall price level for most of its offering.

Com Hem launches a new broadband portfolio as part of its strategy to deliver high-speed broadband to the majority of households and businesses in Sweden. All customers will be able to take advantage of an upgrade to 50 Mbit/s, with no change to their monthly fee. Prices for new subscribers have also been reduced by up to 15 per cent for all speeds across the offering.

“New habits and consumer behaviour patterns demand faster broadband speeds. We think every household and business should be entitled to a fast and stable broadband service, and we have the network to realize this vision. Within Sweden, we are not only ahead of all other operators in delivering the fastest broadband service to most households, but now, even our lowest speed is five times faster than those of our competitors.” says Com Hem CEO Anders Nilsson.

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