Euronews, the most-watched news channel in Europe, has launched on live TV streaming service TVPlayer.

Covering world news and broadcasting 24 hours a day, 7 days a week, Euronews live currently reaches 415 million households in 156 countries.

The move will bring around-the-clock coverage of the most up-to-date news, business and current affair stories, as well as lifestyle features, to a wider audience in the UK across multiple devices.

The addition of Euronews takes TVPlayer’s channel offering to over 45 channels. TVPlayer can be watched via tvplayer.com, App Store, Google Play, the Amazon App Store and is soon to launch via channel 241 on Freeview in the UK.

Arnaud Verlhac, Euronews’ Director of Worldwide Distribution said the agreement enabled the broadcaster to share its channel to the UK’s fastest-growing TV platform. “Euronews integrates perfectly into TVPlayer’s offering. The agreement also brings Euronews into a large audience, strengthening its presence in the UK,” he noted.

Lewis Arthur, Platform Manager of TVPlayer, described the launch as “an exciting addition” to the platform. “In a fast-pace digital age, consumers expect to be kept up-to-date on world news and current affairs, which they seek out online and using their mobile phone. We are pleased that we have been working with Euronews to bring their 24 hour world news coverage to a captive audience in the UK.”

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