FOX International Channels (FIC) has revealed the rebrand of Eredivisie Live to FOX Sports Eredivisie and the launch of FOX Sports in the Netherlands. The switch to FOX Sports Eredivisie goes live on August 1st, 2013, followed by the launch of FOX Sports on August 17th.

The newly named FOX Sports Eredivisie will remain the home of Dutch national football leagues, and will launch the 2013 Eredivisie season on August 2nd with a match between Ajax and Roda JC Kerkrade.

Its new sister network, FOX Sports, will become the Dutch destination of top international soccer, including the Barclays Premier League, Serie A, the FA Cup, the League Cup, Coppa Italia, DFB Pokal and the UEFA Europa League.

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