Playcast Media, the cloud gaming providers, has announced the commercial launch of its Games On Demand service in Singapore, with Singapore Telecommunications Limited (SingTel), Asia’s leading multimedia solutions provider. The partnership marks a key milestone in Playcast Media’s business strategy to expand its service throughout Asia with Telecommunications and Pay-TV networks.

Playcast’s Games On Demand service launches as “ESC,” a new SingTel media entertainment offering for customers and will be available in Singapore to anyone with fibre or broadband connectivity of 10Mbps and above. The games are executed, rendered and streamed from SingTel’s data centers as an MPEG stream to consumers, using both the DSL & high quality, low latency FTTH access network, and can be played using a PC or SingTel’s “exCite” TV Service.

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