Microsoft has launched a $44.6 billion takeover bid for Yahoo in an attempt to challenge Google. Microsoft’s chief executive, Steve Ballmer, claimed that combining the two companies would create a stronger challenger to Google in the online advertising market. Hesaid the deal would create a “more efficient” company with total annual synergies of $1 billion, driven by audience critical mass, increased value for advertisers and operational efficiencies.

The move comes just three days after Yahoo announced 1,000 job cuts, and a 23 per cent drop in profits. Yahoo has said it will consider the offer.

Other posts by :

1. Human AI; Access, Influence
2. Who else was eyeing Globalstar?
3. Analyst: Unrealistic expectations at SpaceX
4. Rocket Lab: “We will out-innovate SpaceX”
5. S&P ranks Arqiva’s debt as BBB+
6. AST SpaceMobile to make D2C progress this winter
7. EchoStar to put Hughes Network into bankruptcy
8. FCC explains C-band incentives
9. Analyst: Deep dive on Starlink’s prospects

Categories: Articles, Business, M&A