Turner uses Mistral
December 13, 2007
Turner Broadcasting has signed to use Chello Interactive's Mistral solution for enhanced TV (eTV) services in Europe. Turner Broadcasting will use the solution to design, publish and manage eTV services for its kids' channels Cartoon Network, Cartoon Network Too and Boomerang on BSkyB in the UK, and Cartoon Network and Boomerang on UPC in Holland. These services currently include an Interactive Screen Mosaic for Cartoon Network viewers, offering a range of games and enhanced content.
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