Thursday 15th May
Hello
HD platform deploys Conax pay-for-content security solution
Platform Kft., Hungary’s first provider of high definition services,
has launched its next generation HD platform roll-out, Hello HD, using a
conditional access system (CAS) from Conax. The Hello HD offering provides
consumers throughout the entire country the option to choose value-added
services via cable and satellite for the highest quality picture available
in Hungary. Conax CAS7’s state-of-the-art encryption technology provides
Hello HD with the necessary security to protect its pay-for-content revenues.
Conditional access is strategic in securing pay-for-content models and the
overall success of a revenue-generating digital broadcast operation. Together
with partners such as ADB, Eutelsat, Osmosys, Harmonic and Samsung, Conax
was selected by HD Platform Kft. to create a complete and secure high-end
platform capable of delivering top quality services to a premium target
group, using MPEG-2 and MPEG-4, cable and satellite broadcasting technology.
“The cooperation with our partners for this project has been highly
successful,” says Schmideg András, CEO, Hello Platform Kft.
Finding the right partner to supply the proven, robust security technology,
strong anti-piracy record and optimal flexibility necessary for Hello HD
were our primary reasons for selecting a Conax conditional access solution
to secure our core business.”
Conax CAS7 core features include unlimited scalability and seamless integration
with complimentary technologies to support a wider range of services and
enhance a broadcasting platform’s potential business benefits. Conax
CAS7 is a key business enabler for operators seeking to maximize revenues,
supporting a multitude of value-added services such as video-on-demand (VOD),
Push VOD, IP television, mobile ordering, PVR and delivery to multiple channels
or operators via satellite, cable and DTT.
“We are planning to add additional value-added services to increase
our joint business potential, such as video-on-demand (VOD) and PushVOD,
later this year. I believe that teaming up with Conax to provide smart card
security for Hello HD was a perfect match for both parties.” says Károly
Vaczkó, Technical Director, Hello HD.
”Conax CAS7 compliments Hello HD’s ability to provide a unique
offering including broadcasting of HD channels and subscription VOD services
not earlier available in Hungary,” says Geir Bjørndal, Sales
& Marketing Director, Conax. “The cooperation with HD Platform
Kft. strengthens our position in both Hungary and Eastern Europe, and the
opportunity to further participate in the development of the satellite and
cable markets in
the region.”
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WiFi-based
positioning technology by Spotigo achieves accuracy of 5m in London
The German software and service provider Spotigo announced that its WiFi-based
Positioning Solution (“WiPS”) has set new standards in positioning
accuracy. Spotigo developed a beta version of a real-time location tracking
application that can be installed on any WiFi-enabled device. It was tested
in London and achieved an accuracy of up to 5m in the city centre.
"The results are amazing.", states Daniel Prümers, CEO
of Spotigo, "You see your exact current location without any support
by GPS or GSM. And this calculation is done even faster than by conventional
positioning technologies."
Spotigo's WiFi-based positioning technology identifies the user's position
on the basis of the received WiFi signal patterns. It is the perfect complement
to GPS since it compensates the limitations of satellite-based positioning:
Especially in urban areas with high buildings and narrow streets, WiPS
usually generates more reliable and more accurate results than GPS. Another
important advantage of this new technology is the indoor and 3D functionality.
Since it also works perfectly as a standalone positioning solution, Spotigo's
WiPS now makes it possible to offer location-aware content on all mobile
devices without GPS module. As a B2B company, Spotigo offers WiPS to companies,
municipalities and organizations interested in offering high quality location-based
services or location-based advertising.
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